{"id":2235769,"date":"2025-06-11T10:03:37","date_gmt":"2025-06-11T08:03:37","guid":{"rendered":"https:\/\/www.livebetter.eu\/?p=2235769"},"modified":"2025-09-27T18:15:22","modified_gmt":"2025-09-27T16:15:22","slug":"difference-between-expiration-date-and-tmc","status":"publish","type":"post","link":"https:\/\/staging2.livebetter.eu\/en\/differenza-tra-data-di-scadenza-e-tmc\/","title":{"rendered":"DIFFERENCE BETWEEN EXPIRATION DATE AND TMC"},"content":{"rendered":"

DIFFERENCE BETWEEN EXPIRATION DATE AND TMC<\/strong><\/p>\n

Did you know that every year<\/strong> 10% of food waste in Europe<\/strong> is caused simply by confusion about expiration dates? Help me spread the word: share this with friends and family. We must stop this unnecessary waste!<\/p>\n

Avoiding throwing away perfectly good food is not only the right thing to do\u2014it also saves money!<\/p>\n

Let\u2019s start with the basics:<\/p>\n

Fresh products:<\/strong> have an expiration date, meaning that eating them after this date may be harmful. On the label you\u2019ll find \u201cuse by\u201d.<\/p>\n

Non-fresh products:<\/strong> have a \u201cbest before\u201d date (TMC \u2013 minimum shelf life). After this date, the products are still safe to eat. On the label you\u2019ll find \u201cbest before\u201d.<\/p>\n

See the difference? It\u2019s all in the word \u201cbest\u201d.<\/strong>.<\/p>\n

For years now, there\u2019s been debate in Europe about removing \u201cbest before\u201d dates from non-fresh products but big food companies continue to oppose it. You can imagine why...<\/p>\n

How long after \u201cbest before\u201d is food still good?<\/strong> It depends. One of the main factors is the type of fat in the product. Unsaturated fats turn rancid faster than saturated fats. If you want learn more, read this insight<\/a> on saturated and unsaturated fats.<\/p>\n

Example: our Better Mayo stays perfectly good for 120 days after opening (if refrigerated), because it\u2019s made only with MCT oil which contains only saturated fats, making it very stable.<\/p>\n

How to check if food is still good?<\/strong>
\nLook:<\/em> any mold, bugs, or odd things?
\nSmell:<\/em> does it stink?
\nIf both are no, then it\u2019s still fine.
\nThink about it: expiration dates have existed for just 50 years,<\/strong>while humans have been around for 2.5 million years. Our senses are well-equipped to tell if food is still edible.<\/p>\n

WARNING:<\/strong>check out Too good to go<\/strong>, an amazing app that saves food close to its \u201cbest before\u201d date at discounted prices!<\/p>\n

Spesso mi chiedete \u201cWhat about opened products?<\/strong>\u201d
\nFor vacuum-packed or modified atmosphere packaging, opening makes a difference. Once oxygen gets in, oxidation starts, so these foods should be eaten within a few days. But for regular dry goods, opening doesn\u2019t matter much.<\/p>\n

Andiamo a vedere in dettaglio alcuni dei nostri prodotti cos\u00ec da capire bene cosa permette loro di conservarsi e cosa dobbiamo fare per conservarli al meglio una volta aperti.<\/p>\n<\/div>

<\/span><\/div><\/div><\/div>

POWDERED PRODUCTS<\/strong><\/p>\n

The fact that the bag is open makes no difference the best before date printed on the label still applies. All products are perfectly fine even months after the best before date, and some even for years for example collagen, cocoa, and coconut milk powder. We\u2019ve tested them, so we know for sure.<\/p>\n<\/div><\/div><\/div><\/div>

Of course, this is true only if stored properly: in a cool, dry place, tightly sealed, away from heat sources, and without letting moisture enter the package. What keeps them stable is precisely the absence of water.<\/p>\n

How long they keep also depends on the amount and type of fat they contain. Collagen contains no fats, so nothing that can oxidize: extremely long shelf life. Coconut milk powder: 65% fats, but 94% of them are saturated, very stable, though less than collagen.<\/p>\n

Almonds: about 55% fats, but 91% are unsaturated, so oxidize much faster. For this reason, it\u2019s better to avoid buying almond flour. When nuts are ground, the surface area exposed to oxygen increases, and the product goes rancid more easily. Better to grind them fresh at home in a blender. Otherwise, buy vacuum-packed almond flour it contains less oxygen and has a lower risk of fat oxidation.<\/p>\n<\/div>

TIP FOR SUMMER:<\/strong> when it\u2019s very hot, keep coconut milk powder in the fridge. It contains 65% coconut oil, which melts in heat. In very hot weather, the powder may turn into a delicious coconut cream. In the fridge, it will harden again, since coconut oil solidifies in the cold. Take advantage and try eating a little clump of coconut milk powder\u2014it tastes like candy! But don\u2019t overdo it: 5 g (1 scoop) of coconut milk powder = 35 kcal! \ud83d\ude1c<\/p>\n<\/div>

SPREADS<\/strong><\/p>\n

They\u2019re not vacuum-packed, so once you open them it makes no difference. What keeps them stable is the fact that they are anhydrous, meaning they contain no water. To preserve them properly, it\u2019s essential to always use clean utensils and never introduce moisture into the jar. They keep well outside the fridge.<\/p>\n<\/div><\/div><\/div>

<\/span><\/div><\/div><\/div><\/div>
<\/span><\/div><\/div><\/div>

GHEE AND TALLOW<\/strong><\/p>\n

These are not vacuum-packed either, so again, opening them doesn\u2019t make a difference. What allows them to stay fresh is the absence of water. Just like olive oil: it keeps well outside the fridge because it\u2019s water-free and made only of fats.
\nBut there\u2019s more!<\/p>\n<\/div><\/div><\/div><\/div>

The stability of dietary fats depends on how many saturated fats they contain:
\n\u2013 Olive oil: 15% saturated fats, 75% monounsaturated fats
\n\u2013 Tallow: 50% saturated fats
\n\u2013 Ghee: 70% saturated fats
\nMore saturated fats = more stability against oxidation.
\nIf you want to understand why, here<\/strong><\/a>.<\/p>\n

So why does butter need to be stored in the fridge?<\/strong> Because butter contains about 14% water, while ghee, tallow, and oils are pure fat, with no water, which makes them shelf-stable. Water encourages bacterial growth that\u2019s why fresh fruit and vegetables don\u2019t last long.
\nOf course, you can keep ghee and tallow in the fridge, they\u2019ll just become harder. Since tallow has \u201conly\u201d 50% saturated fats, we actually recommend refrigerating it after opening. Olive oil could also be stored in the fridge to slow down oxidation, but the problem is that it solidifies and then you can\u2019t pour it!<\/p>\n<\/div>

BETTER MAYO<\/strong><\/p>\n

This one is not vacuum-sealed either, so again it doesn\u2019t matter whether it\u2019s open or closed. What allows it to keep is its acidity combined with the absence of unsaturated fats. Once opened, it stays perfect in the fridge for up to 120 days, although after about 90 days the flavor starts to change slightly.<\/p>\n<\/div><\/div><\/div>

<\/span><\/div><\/div><\/div><\/div>
<\/span><\/div><\/div><\/div>

PROTEIN SNACKS<\/strong><\/p>\n

Kaminwurz and Pop Pork are packaged in modified atmosphere, so once you open them oxygen gets in and they need to be eaten within 3 days. Pure Jerky and Pure Biltong, on the other hand, are not, so once opened they should be eaten within 24 hours.<\/p>\n<\/div><\/div><\/div><\/div>

TIP FOR SUMMER:<\/strong> Cold always helps food stay fresh longer because it slows down microbial growth and the chemical reactions that cause food spoilage. But you need to watch out for humidity. If you store a powdered product in the fridge, make sure it\u2019s tightly sealed so moisture can\u2019t get in. The same goes for fatty products like ghee or spreads. Moisture is the enemy of food preservation because it encourages bacterial growth.<\/p>\n

That\u2019s it. I hope this little deep dive was useful! Please spread the word and let\u2019s fight against unnecessary food waste caused by not knowing the difference between expiration date and best-before date. Knowledge sets you free. \u2764\ufe0f<\/p>\n

DOWNLOAD THE PDF OF THIS ARTICLE<\/span><\/a><\/p>\n<\/div><\/div><\/div>

Elena Luzi<\/h3><\/div>

Founder Live Better<\/p>\n<\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":105769,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[481],"tags":[],"class_list":["post-2235769","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-approfondimenti"],"acf":[],"yoast_head":"\nDIFFERENZA TRA DATA DI SCADENZA E TMC | Live Better<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"DIFFERENZA TRA DATA DI SCADENZA E TMC | Live Better\" \/>\n<meta property=\"og:url\" content=\"https:\/\/staging2.livebetter.eu\/en\/difference-between-expiration-date-and-tmc\/\" \/>\n<meta property=\"og:site_name\" content=\"Live Better\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/it-it.facebook.com\/chokkino.livebetter\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-11T08:03:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-27T16:15:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ep5f3vafm65.exactdn.com\/wp-content\/uploads\/2024\/02\/Immagine-approfondimenti.jpg?strip=all\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"1500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Elena Luzi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Elena Luzi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/differenza-tra-data-di-scadenza-e-tmc\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/differenza-tra-data-di-scadenza-e-tmc\\\/\"},\"author\":{\"name\":\"Elena Luzi\",\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/#\\\/schema\\\/person\\\/3f57f80424a8b573e267f641d2e2a7f8\"},\"headline\":\"DIFFERENZA TRA DATA DI SCADENZA E TMC\",\"datePublished\":\"2025-06-11T08:03:37+00:00\",\"dateModified\":\"2025-09-27T16:15:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/differenza-tra-data-di-scadenza-e-tmc\\\/\"},\"wordCount\":10196,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/differenza-tra-data-di-scadenza-e-tmc\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/staging2.livebetter.eu\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/Immagine-approfondimenti.jpg\",\"articleSection\":[\"Approfondimenti\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/staging2.livebetter.eu\\\/differenza-tra-data-di-scadenza-e-tmc\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/differenza-tra-data-di-scadenza-e-tmc\\\/\",\"url\":\"https:\\\/\\\/staging2.livebetter.eu\\\/differenza-tra-data-di-scadenza-e-tmc\\\/\",\"name\":\"DIFFERENZA TRA DATA DI SCADENZA E TMC | Live Better\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/differenza-tra-data-di-scadenza-e-tmc\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/differenza-tra-data-di-scadenza-e-tmc\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/staging2.livebetter.eu\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/Immagine-approfondimenti.jpg\",\"datePublished\":\"2025-06-11T08:03:37+00:00\",\"dateModified\":\"2025-09-27T16:15:22+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/differenza-tra-data-di-scadenza-e-tmc\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/staging2.livebetter.eu\\\/differenza-tra-data-di-scadenza-e-tmc\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/differenza-tra-data-di-scadenza-e-tmc\\\/#primaryimage\",\"url\":\"https:\\\/\\\/staging2.livebetter.eu\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/Immagine-approfondimenti.jpg\",\"contentUrl\":\"https:\\\/\\\/staging2.livebetter.eu\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/Immagine-approfondimenti.jpg\",\"width\":1500,\"height\":1500},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/differenza-tra-data-di-scadenza-e-tmc\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/staging2.livebetter.eu\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"DIFFERENZA TRA DATA DI SCADENZA E TMC\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/#website\",\"url\":\"https:\\\/\\\/staging2.livebetter.eu\\\/\",\"name\":\"Live Better\",\"description\":\"Be Aware Be Conscious Live Better\",\"publisher\":{\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/staging2.livebetter.eu\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/#organization\",\"name\":\"Live Better\",\"url\":\"https:\\\/\\\/staging2.livebetter.eu\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/staging2.livebetter.eu\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/Live-Better_BLK.png\",\"contentUrl\":\"https:\\\/\\\/staging2.livebetter.eu\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/Live-Better_BLK.png\",\"width\":640,\"height\":148,\"caption\":\"Live Better\"},\"image\":{\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/it-it.facebook.com\\\/chokkino.livebetter\\\/\",\"https:\\\/\\\/www.instagram.com\\\/chokkino.livebetter\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCgfDP1NuokZB95pItqolRrg\",\"https:\\\/\\\/open.spotify.com\\\/show\\\/0qFUUFAKzd4Du7s5ReclC1\",\"https:\\\/\\\/podcasts.google.com\\\/feed\\\/aHR0cHM6Ly93d3cuc3ByZWFrZXIuY29tL3Nob3cvNTYyNTI5Ny9lcGlzb2Rlcy9mZWVk?sa=X&ved=2ahUKEwidzc2emOj6AhWvhP0HHdBrCzAQ9sEGegQIARAC\",\"https:\\\/\\\/podcasts.apple.com\\\/us\\\/podcast\\\/live-better\\\/id1643489685\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/staging2.livebetter.eu\\\/#\\\/schema\\\/person\\\/3f57f80424a8b573e267f641d2e2a7f8\",\"name\":\"Elena Luzi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9fe285d136c778d6d9ac675b377eb6b462252749a51cb40f92cd52a42eda51df?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9fe285d136c778d6d9ac675b377eb6b462252749a51cb40f92cd52a42eda51df?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9fe285d136c778d6d9ac675b377eb6b462252749a51cb40f92cd52a42eda51df?s=96&d=mm&r=g\",\"caption\":\"Elena Luzi\"},\"url\":\"https:\\\/\\\/staging2.livebetter.eu\\\/en\\\/author\\\/elena\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"DIFFERENCE BETWEEN EXPIRY DATE AND TMC | Live Better","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"DIFFERENZA TRA DATA DI SCADENZA E TMC | Live Better","og_url":"https:\/\/staging2.livebetter.eu\/en\/difference-between-expiration-date-and-tmc\/","og_site_name":"Live Better","article_publisher":"https:\/\/it-it.facebook.com\/chokkino.livebetter\/","article_published_time":"2025-06-11T08:03:37+00:00","article_modified_time":"2025-09-27T16:15:22+00:00","og_image":[{"width":1500,"height":1500,"url":"https:\/\/ep5f3vafm65.exactdn.com\/wp-content\/uploads\/2024\/02\/Immagine-approfondimenti.jpg?strip=all","type":"image\/jpeg"}],"author":"Elena Luzi","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Elena Luzi","Est. reading time":"9 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/staging2.livebetter.eu\/differenza-tra-data-di-scadenza-e-tmc\/#article","isPartOf":{"@id":"https:\/\/staging2.livebetter.eu\/differenza-tra-data-di-scadenza-e-tmc\/"},"author":{"name":"Elena Luzi","@id":"https:\/\/staging2.livebetter.eu\/#\/schema\/person\/3f57f80424a8b573e267f641d2e2a7f8"},"headline":"DIFFERENZA TRA DATA DI SCADENZA E TMC","datePublished":"2025-06-11T08:03:37+00:00","dateModified":"2025-09-27T16:15:22+00:00","mainEntityOfPage":{"@id":"https:\/\/staging2.livebetter.eu\/differenza-tra-data-di-scadenza-e-tmc\/"},"wordCount":10196,"commentCount":0,"publisher":{"@id":"https:\/\/staging2.livebetter.eu\/#organization"},"image":{"@id":"https:\/\/staging2.livebetter.eu\/differenza-tra-data-di-scadenza-e-tmc\/#primaryimage"},"thumbnailUrl":"https:\/\/staging2.livebetter.eu\/wp-content\/uploads\/2024\/02\/Immagine-approfondimenti.jpg","articleSection":["Approfondimenti"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/staging2.livebetter.eu\/differenza-tra-data-di-scadenza-e-tmc\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/staging2.livebetter.eu\/differenza-tra-data-di-scadenza-e-tmc\/","url":"https:\/\/staging2.livebetter.eu\/differenza-tra-data-di-scadenza-e-tmc\/","name":"DIFFERENCE BETWEEN EXPIRY DATE AND TMC | Live Better","isPartOf":{"@id":"https:\/\/staging2.livebetter.eu\/#website"},"primaryImageOfPage":{"@id":"https:\/\/staging2.livebetter.eu\/differenza-tra-data-di-scadenza-e-tmc\/#primaryimage"},"image":{"@id":"https:\/\/staging2.livebetter.eu\/differenza-tra-data-di-scadenza-e-tmc\/#primaryimage"},"thumbnailUrl":"https:\/\/staging2.livebetter.eu\/wp-content\/uploads\/2024\/02\/Immagine-approfondimenti.jpg","datePublished":"2025-06-11T08:03:37+00:00","dateModified":"2025-09-27T16:15:22+00:00","breadcrumb":{"@id":"https:\/\/staging2.livebetter.eu\/differenza-tra-data-di-scadenza-e-tmc\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/staging2.livebetter.eu\/differenza-tra-data-di-scadenza-e-tmc\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/staging2.livebetter.eu\/differenza-tra-data-di-scadenza-e-tmc\/#primaryimage","url":"https:\/\/staging2.livebetter.eu\/wp-content\/uploads\/2024\/02\/Immagine-approfondimenti.jpg","contentUrl":"https:\/\/staging2.livebetter.eu\/wp-content\/uploads\/2024\/02\/Immagine-approfondimenti.jpg","width":1500,"height":1500},{"@type":"BreadcrumbList","@id":"https:\/\/staging2.livebetter.eu\/differenza-tra-data-di-scadenza-e-tmc\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/staging2.livebetter.eu\/"},{"@type":"ListItem","position":2,"name":"DIFFERENZA TRA DATA DI SCADENZA E TMC"}]},{"@type":"WebSite","@id":"https:\/\/staging2.livebetter.eu\/#website","url":"https:\/\/staging2.livebetter.eu\/","name":"Live Better","description":"Be Aware Be Conscious Live Better","publisher":{"@id":"https:\/\/staging2.livebetter.eu\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/staging2.livebetter.eu\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/staging2.livebetter.eu\/#organization","name":"Live Better","url":"https:\/\/staging2.livebetter.eu\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/staging2.livebetter.eu\/#\/schema\/logo\/image\/","url":"https:\/\/staging2.livebetter.eu\/wp-content\/uploads\/2024\/01\/Live-Better_BLK.png","contentUrl":"https:\/\/staging2.livebetter.eu\/wp-content\/uploads\/2024\/01\/Live-Better_BLK.png","width":640,"height":148,"caption":"Live Better"},"image":{"@id":"https:\/\/staging2.livebetter.eu\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/it-it.facebook.com\/chokkino.livebetter\/","https:\/\/www.instagram.com\/chokkino.livebetter\/","https:\/\/www.youtube.com\/channel\/UCgfDP1NuokZB95pItqolRrg","https:\/\/open.spotify.com\/show\/0qFUUFAKzd4Du7s5ReclC1","https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly93d3cuc3ByZWFrZXIuY29tL3Nob3cvNTYyNTI5Ny9lcGlzb2Rlcy9mZWVk?sa=X&ved=2ahUKEwidzc2emOj6AhWvhP0HHdBrCzAQ9sEGegQIARAC","https:\/\/podcasts.apple.com\/us\/podcast\/live-better\/id1643489685"]},{"@type":"Person","@id":"https:\/\/staging2.livebetter.eu\/#\/schema\/person\/3f57f80424a8b573e267f641d2e2a7f8","name":"Elena Luzi","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/9fe285d136c778d6d9ac675b377eb6b462252749a51cb40f92cd52a42eda51df?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9fe285d136c778d6d9ac675b377eb6b462252749a51cb40f92cd52a42eda51df?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9fe285d136c778d6d9ac675b377eb6b462252749a51cb40f92cd52a42eda51df?s=96&d=mm&r=g","caption":"Elena Luzi"},"url":"https:\/\/staging2.livebetter.eu\/en\/author\/elena\/"}]}},"_links":{"self":[{"href":"https:\/\/staging2.livebetter.eu\/en\/wp-json\/wp\/v2\/posts\/2235769","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging2.livebetter.eu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staging2.livebetter.eu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staging2.livebetter.eu\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/staging2.livebetter.eu\/en\/wp-json\/wp\/v2\/comments?post=2235769"}],"version-history":[{"count":1,"href":"https:\/\/staging2.livebetter.eu\/en\/wp-json\/wp\/v2\/posts\/2235769\/revisions"}],"predecessor-version":[{"id":2297627,"href":"https:\/\/staging2.livebetter.eu\/en\/wp-json\/wp\/v2\/posts\/2235769\/revisions\/2297627"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging2.livebetter.eu\/en\/wp-json\/wp\/v2\/media\/105769"}],"wp:attachment":[{"href":"https:\/\/staging2.livebetter.eu\/en\/wp-json\/wp\/v2\/media?parent=2235769"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging2.livebetter.eu\/en\/wp-json\/wp\/v2\/categories?post=2235769"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staging2.livebetter.eu\/en\/wp-json\/wp\/v2\/tags?post=2235769"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}